The Entrepreneurial Engine

Innovation Product Pitch Platform

If a KSU student has an original AI tourism idea — they should not just get a grade. They should get a business. The IPPP transforms the best capstone AI projects into real commercial products via the WBG global ecosystem.

"The IPPP turns the best capstone projects into real enterprise-level products — with VVG/WBG mentorship, funding access, and a 65+ country market network behind them."

100–150
Annual M10 Capstone Projects
8–12
Projects Entering Incubation
3–5
Products to Market Per Year
51%+
Student Equity Always Retained
How It Works

The IPPP 6-Step Process

1
M10 Capstone Submission

All Year 3 ATIC students develop and submit an original AI tourism innovation project — jointly graded by VVG and KSU faculty. A dedicated VVG mentor is assigned to each student throughout the M10 semester to guide idea development and validation.

2
ATIC Annual Pitch Day at KSU

Top 20% of projects are selected to present at the annual ATIC Innovation Pitch Day — held at KSU campus. VVG + VFS + KSU faculty serve as judges, with industry guests and investors from the WBG global network invited to attend.

3
Incubation Selection

Top 10% are selected by the ATIC judging panel — typically 8–12 projects per academic year. Selection criteria are set jointly by VVG Academy and KSU. VVG provides co-judging expertise and a clear, transparent scoring framework.

4
Enterprise Incubation (6 Months)

Selected projects enter a structured 6-month VVG/WBG incubation programme: legal entity setup, VVG technology access, WBG global mentor network, business plan development, pitch deck creation, and investor introductions.

5
Beta Validation

Incubated products are tested with VFS Global's employer network as real beta clients — hotels, airlines, OTAs, and government tourism agencies. Formal beta testing agreements are arranged by VFS Global on behalf of the student founders.

6
Commercial Launch

Validated products are launched commercially. Students retain minimum 51% equity. WBG provides 65+ country market access. The product is listed within the WBG global marketplace, with potential GCC-wide distribution and investor introductions.

Equity & Revenue

Who Owns What

Student Founder(s)51%+
Students always retain majority ownership — protected in all agreements
VVG Academy (Advisory)Up to 20%
In exchange for incubation, technology access, and global market connections
KSU Innovation Fund10%
Honorary equity — returned as an annual KSU Research & Innovation Fund contribution
VFS / Platform Costs~14%
Split between VFS Global market access partners and platform operational costs

Revenue Split Once Products Go Live

Student / Founding Team60%
VVG Incubator25%
KSU Innovation Fund10%
Platform Operational Costs5%

IP Protection & Funding Access

→ VVG Academy KSA assists with Saudi IP registration and trademark filing for all selected innovations
→ VVG connects viable projects to WBG investor network, Saudi Venture Capital (SVC), and angel investors
→ 5-year target: SAR 15M–30M in aggregate product valuations from KSU ATIC cohorts